Vaucher Manufacture Fleurier

Luxury and Independent Watch brands

Vaucher Manufacture Fleurier

Postby koimaster » October 6th 2017, 10:11am

Over the last few years, we have reviewed quite a few brands and their manufactures. From the largest ones, for instance those owned by groups like Swatch Group, Richemont or LVMH, to the smallest ateliers of independent watchmakers. Recently, we had the opportunity to visit another type of manufacture, one that is not part of a brand but rather a supplier. The name is probably familiar to you already as they are one of the most prominent high-grade movement makers for third-parties; Vaucher Manufacture Fleurier.

Vertical integration has been one of the major drivers of the watch industry over the past several years. Groups and brands have invested massively in their production tools to support their upmarket efforts and secure sourcing. The words In-house and manufacture seem to be on every one’s lips these days, however, the realty is somewhat different. This is a good thing because, although in-house often lays the foundation for quality, mastery and creativity, it is not an end in and of itself. It has never been, as watchmaking was born as a cottage industry.

Many brands source their movements – or parts of their movements – from third parties. On one hand, the entry-level/mid-range movement market is dominated by a few players (in particular ETA, SELLITA and SOPROD) producing hundreds of thousands of units every year. On the other hand, there are very few large players for high-end movements, particularly now that major manufacturers like Frédéric Piguet and Lemania have been integrated into brands (Blancpain and Breguet respectively). Vaucher Manufacture holds a rather unique position in this segment, being one of the most prominent makers with a production significantly above the rest, at 14,000 units per year (with a potential of 35,000).

Vaucher manufactures movements for prestigious brands such as Parmigiani Fleurier (Vaucher is Parmigiani Fleurier’s movement Manufacture), Hermes, Richard Mille, Corum, Baume & Mercier and Fabergé, just to name a few. Vaucher also works with some small independent watchmakers such as Speake-Marin and Alexandre Meerson.


https://monochrome-watches.com/vaucher- ... -industry/
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