Monaco: From Heuer to TAG Heuer, the Legend’s Still Alive

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Monaco: From Heuer to TAG Heuer, the Legend’s Still Alive

Postby Racer-X » September 12th 2017, 2:09pm

by Anna Wu-Chauvineau "Morning rises and the sun extends its piercing rays. An odor of engine oils and exhaust fumes covers the track and the surrounding groves. Michael Delanay puts on his racing suit. The history of the Heuer Monaco begins…The launch of Heuer Monaco

One Movement, One Case

At the end of the 1960’s, the dream of a watch with an automatic mechanical movement was becoming reality. Jack William Heuer, fresh from time spent in the U.S., knew that the launch of an automatic chronograph would change the watch world forever."

Article at Les Rhabileurs

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Credit Les Rhabileurs
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Racer-X
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