Amazon Faces Suit Over Search Results

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Amazon Faces Suit Over Search Results

Postby TemerityB » July 11th 2015, 8:42pm

I read stuff like this and it just boggles my mind.

If Amazon doesn’t sell a specific product I’m looking for, should it simply tell me “Sorry, nothing here” or should it bring up a slate of other, possibly similar, competing products? To one high-end watchmaker that’s been involved in a four-year legal battle with Amazon, these questionable search results aren’t just an annoyance but constitute trademark infringement. And yesterday, a federal appeals panel said Amazon must face this trademark complaint in court.
In a 2-1 opinion [PDF], the San Francisco-based 9th Circuit Court of Appeals overturned a lower court ruling that Amazon would not have to go to trial over a trademark dispute with watchmaker Multi Time Machine Inc.
MTM first filed the lawsuit against Amazon back in 2011, claiming the retailer’s search results cause confusion for its potential buyers.
MTM sells its watches directly to consumers and not through other retailers, including Amazon.
However, MTM’s suit claims that when an individual searches for the military-style watch on Amazon the results turn up a list that includes several trademarked “MTM Special Ops” references in the search field and immediately below the search field, a list of similar products, and no indication that the online retailer doesn’t actually carry the products.


"High-end watchmaker"?

http://consumerist.com/2015/07/07/amazo ... h-results/
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Re: Amazon Faces Suit Over Search Results

Postby biglove » July 11th 2015, 8:56pm

What a crock of shit!

Hope Amazon rapes the pricks for legal expenses in a counter-suit
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Re: Amazon Faces Suit Over Search Results

Postby Mortuus » July 13th 2015, 10:08am

Ah, the Ninth Circus Court of Schlemeils...my poor home state has had to deal with their fuckuppery for many, many years. :?
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Re: Amazon Faces Suit Over Search Results

Postby foghorn » July 13th 2015, 12:40pm

Eye fore one wood luv a Mary Tyler More wARtch I here thay have kwartz Rhoda moovemints.
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Re: Amazon Faces Suit Over Search Results

Postby TemerityB » July 13th 2015, 4:14pm

foghorn wrote:Eye fore one wood luv a Mary Tyler More wARtch I here thay have kwartz Rhoda moovemints.


It's only Monday, but a sure "Line O' The Week!" candidate. Wow!
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Re: Amazon Faces Suit Over Search Results

Postby foghorn » July 13th 2015, 4:42pm

TemerityB wrote:
foghorn wrote:Eye fore one wood luv a Mary Tyler More wARtch I here thay have kwartz Rhoda moovemints.


It's only Monday, but a sure "Line O' The Week!" candidate. Wow!



I do so love it when I am understood!! Thanks "T"
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Re: Amazon Faces Suit Over Search Results

Postby tiktok » July 13th 2015, 4:58pm

I think these guys have a valid case, Amazon is the saddest molecule of modern retail life, hasn't made a profit in twenty years, artificially financed by Wall Street quackery, it's only goal is to put other smaller retailers out of business till there's no one else left. Bezos is a dick who never gave a penny to philanthropy until the press started writing him up.

It is one of the worst places to work in America. They put tracking devices on warehouse pickers and can them if they fail to run constantly for eight hours a day.
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Re: Amazon Faces Suit Over Search Results

Postby Mortuus » July 13th 2015, 5:38pm

foghorn wrote:
TemerityB wrote:
foghorn wrote:Eye fore one wood luv a Mary Tyler More wARtch I here thay have kwartz Rhoda moovemints.


It's only Monday, but a sure "Line O' The Week!" candidate. Wow!



I do so love it when I am understood!! Thanks "T"

I Phyllis wuzzuh gud poste, two, expeshally in its respekt four whut wuzz wuntz uh grate teevee impyre. Eye lyke it, fogy...out of a posibull 5 newpart creemury's, ewe git five!

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Re: Amazon Faces Suit Over Search Results

Postby foghorn » July 13th 2015, 5:40pm

"It is one of the worst places to work in America. They put tracking devices on warehouse pickers and can them if they fail to run constantly for eight hours a day."

Similar expectations apply to most all workers picking orders in warehouses. It is contingent upon the workers to haul ass for at least an entire shift and meet (un)reasonable levels of production so that the CEO's can make the shareholders happy and vice versa. No worse than just about any other similar business.
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Re: Amazon Faces Suit Over Search Results

Postby foghorn » July 13th 2015, 5:42pm

Mortuus wrote:
foghorn wrote:
TemerityB wrote:
foghorn wrote:Eye fore one wood luv a Mary Tyler More wARtch I here thay have kwartz Rhoda moovemints.


It's only Monday, but a sure "Line O' The Week!" candidate. Wow!



I do so love it when I am understood!! Thanks "T"

I Phyllis wuzzuh gud poste, two, expeshally in its respekt four whut wuzz wuntz uh grate teevee impyre. Eye lyke it, fogy...out of a posibull 5 newpart creemury's, ewe git five!

ImageImageImageImageImage




10 QBDMuch Mortimer!!!
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Re: Amazon Faces Suit Over Search Results

Postby WatchDorks.Net » July 14th 2015, 9:31am

Interesting. I'd have to read the specifics on this case, but the "fuzzy logic" being condemned would seem to apply to just about every Interwebz search out there. Just about all consumer-based searches (eBay, Google, Bing, etc.), when no results are found for the exact term searched, make suggestions based upon similarity. After all, their purpose is to show you something to buy.

If the plaintiff wins out in this suit, it could establish precedent that could markedly change online searches as we know them...
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Re: Amazon Faces Suit Over Search Results

Postby TemerityB » July 14th 2015, 12:59pm

WatchDorks.Net wrote:Interesting. I'd have to read the specifics on this case, but the "fuzzy logic" being condemned would seem to apply to just about every Interwebz search out there. Just about all consumer-based searches (eBay, Google, Bing, etc.), when no results are found for the exact term searched, make suggestions based upon similarity. After all, their purpose is to show you something to buy.

If the plaintiff wins out in this suit, it could establish precedent that could markedly change online searches as we know them...


..and, since law seems to be interpreted in ways that few can fathom these days, I bet it does win, too. It really doesn't matter if there is actual harm being done, or just a concept someone pulled straight out of their ass; the most lawyered mouse always gets the cheese.

Frankly, if I do a search for something at Amazon, and it comes up without the product, I say, "wow, they don't sell it," and shut down the browser. I'd wager most people do that same thing rather than accept a substitute for something they need.

As for the sermonizing over the "evils" of Amazon, well, that's falling on deaf ears here. The digital world is what's changing things, and I can vouch for that - the business I'm in is a shell of what it once was because of it. The way to deal with it is to adapt with the times rather than moan "poor me, it was better in the old days." That and $450 will buy you an Invicta San IV. As for that big, nasty, Amazon: The American public just named it the best company in the land. Tell you what: For the first time in my life, I don't have to go on a fucking safari to find a specialty part for one of my office machines - they have them there, I hit a button, and the next day, the new part is in the machine. If convenience, quality, and customer service are evil, then call me Beelzebub. And if working conditions suck there, the workplace will force them to change; I certainly feel for any underpaid working class Joe. But then again...find me the other factory or warehouse work that's different:

There have been dozens of stories portraying Amazon warehouses as inhumane, hellish workplaces, and while some workers may have been subject to these conditions, the ones I spoke to hadn’t. “It is certainly hard work,” said Brant Ivey, who spent six months in one of Amazon’s hubs lifting oversized objects. But “the conditions at the warehouse were on par or better than most other warehouses that I have been in.” One of the biggest complaints is that the warehouses are too hot. In 2012, after a lengthy expose revealed brutally hot summertime conditions, Amazon announced plans to spend $52 million to install air conditioning in its U.S. warehouses.

One Reddit user put it bluntly: “The work does suck, but all warehouse work sucks. I have experienced FAR worse conditions and been treated terrible by other Fortune 500 companies.”


http://q13fox.com/2015/06/15/amazon-is- ... s-who-you/

http://mentalfloss.com/article/61249/13 ... -employees
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